Ag Asri Ag Ibrahim (Member, IEEE) received the bachelor’s and master’s degrees in computer science from the University of Malaya, Malaysia, and the Ph.D. degree in electronics from The University of York, U.K. He is currently working as the Director of JTMK, University Malaysia Sabah, Labuan Campus and Kota Kinabalu Campus, Sabah, Malaysia. His research interests include sonification, Kansei engineering, and human–computer interaction. He has been a member of the university senate for more than ten years. He is the Chairperson of the Malaysia Association of Kansei Engineering (MAKE) for the Sabah Region.