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个人简介
He coauthored the first paper discovering the "Long Tail" phenomenon in Internet markets, the first paper proving the value of social media in predicting stock markets, and the first paper using interpretable machine learning to quantify ROI of maketing campaigns. He has been an expert, consultant, or advisor for many large companies and governments around the world, and has taught many top executives. He is frequently invited to speak at industry conferences. He has served as a Co-Director of Business Analytics Center and Associate Director of Master of Science in Analytics.
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SSRN Electronic Journal (2023)
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SSRN Electronic Journal (2023)
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SSRN Electronic Journal (2022)
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user-5da93e5d530c70bec9508e2b(2020)
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