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职业迁徙
个人简介
As a consultant and coach, Nirmalya has worked with more than 50 Fortune 500 companies in 60 different countries. He has served on several boards of directors, including ACC, Bata India, Tata Chemicals, UltraTech Cement and Zensar.
As an author, his eight books include Marketing as Strategy, Private Label Strategy, Value Merchants and Brand Breakout. Thinking Smart: How to Master Work, Life and Everything In-Between by Harper Collins is the latest. He has nine appearances in Harvard Business Review and several articles in leading academic journals. These publications have attracted over 19,000 citations on Google Scholar.
研究兴趣
论文共 88 篇作者统计合作学者相似作者
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Management & Business Review (2021)
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Nirmalya Kumar, Koen Pauwels
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Nirmalya Kumar, Jan-Benedict E.M. Steenkamp
Choice Reviews Onlineno. 06 (2014): 51-3346
Nirmalya Kumar, Jan-Benedict E. M. Steenkamp
BRAND BREAKOUT: HOW EMERGING MARKET BRANDS WILL GO GLOBAL (2013)
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Nirmalya Kumar, Jan-Benedict E. M. Steenkamp
BRAND BREAKOUT: HOW EMERGING MARKET BRANDS WILL GO GLOBALpp.215-217, (2013)
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Nirmalya Kumar, Jan-Benedict E. M. Steenkamp
BRAND BREAKOUT: HOW EMERGING MARKET BRANDS WILL GO GLOBAL (2013)
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Nirmalya Kumar, Jan-Benedict E. M. Steenkamp
BRAND BREAKOUT: HOW EMERGING MARKET BRANDS WILL GO GLOBAL (2013)
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BRAND BREAKOUT: HOW EMERGING MARKET BRANDS WILL GO GLOBALpp.1-256, (2013)
Nirmalya Kumar, Jan-Benedict EM Steenkamp
Nirmalya Kumar, Jan-Benedict E. M. Steenkamp
BRAND BREAKOUT: HOW EMERGING MARKET BRANDS WILL GO GLOBAL (2013)
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