Study about sustainability and the fourth pillar added as a result of the coronavirus pandemic

In a century in which everything is directed towards consumerism, implicitly pollution, deforestation, neglect of the environment and not only, the concept of sustainability or sustainable development comes as a helping hand for everything around us: for us, for nature, for the future of the Earth. This concept arises from the need to protect ourselves from ourselves, from all the dangers to which we submit for the simple reason that we are not used to looking carefully to the future. The phrase “carpe diem” (live the moment) is not an exhortation that it is good to rely on in today’s economic, social and environmental context. We have to look to the future and to protect it. In this paper, after a brief history of global, European and national sustainability programs, we make an analysis of the influence of the pandemic period on sustainability programs. We also want to influence as many people as possible towards a behavior that fits in with the sustainability needs of the planet and of humanity, of our descendants. What do each of us know when it comes to sustainability? Caring for the environment. Nothing less true. In addition to the environment, sustainability strategies have three other pillars in mind, one of which has been added to care for the future as a result of the COVID - 19 pandemic. I invite you to discover them together. I intend to continue my research on topics related to the influence that content creators have through social media in the field of sustainability so i invite you to follow my future work.