Evaluating the Effectiveness of Internet-Based Communication for Public Health: Systematic Review.

Elisabetta Ceretti,Loredana Covolo,Francesca Cappellini,Alberto Nanni,Sara Sorosina,Andrea Beatini,Mirella Taranto,Arianna Gasparini,Paola De Castro,Silvio Brusaferro,Umberto Gelatti

Journal of Medical Internet Research（2022）

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摘要

Overall, the findings suggest that no single strategy works best in the case of web-based health care communication. The extreme variability of outcomes and the lack of a unitary measure for assessing the end points of a specific campaign or study lead us to reconsider the tools we use to evaluate the efficacy of web-based health communication.

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关键词

campaigns,communication,efficacy,exchange,health care,health information,internet-based,internet-based communication,public health,social media,systematic review,web-based,websites

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