La relación entre Inteligencia de Negocio e Inteligencia Competitiva: un análisis retrospectivo y bibliométrico de la literatura de 1959 a 2017

Nowadays, organizations are immersed in complex and variable but, above all, intense scenarios, in terms of production, demand and consumption of information. This, consequently, has led organizations to incorporate intelligence approaches into their strategy improving their competitiveness in an agile and flexible way through the definition, collection, analysis, exploitation and dissemination of information. Nevertheless, the complexity of scenarios and the diversity of the organizations themselves make it hard to have a unique intelligence model. This paper analyzes the documents hosted in Scopus from 1959 to 2017 about Business Intelligence and Competitive Intelligence -the most widespread intelligence approaches-, to identify the most representative thematic areas, their relationship, composition and evolution, with the aim of supporting researches and professionals on research, development with an hollistic intelligence approach. To this end, the performance of the main bibliometric indicators was evaluated and scientific maps of both intelligence approaches were produced.