Peter Selby MD. is the Clinical Director, Addictions Program and Head of the Nicotine Dependence Clinic at the Centre for Addiction and Mental Health (CAMH). He is an Associate Professor in the Departments of Family and Community Medicine and Psychiatry Faculty of Medicine and the Dalla Lana School of Public Health at the University of Toronto. He is the executive director and creator of the TEACH project – a continuing education certificate program in Applied Counselling for Health with a focus on smoking cessation, through the University of Toronto.