How a Utility Company Established a Corporate Data Culture for Data-Driven Decision-Making

Philipp Staudt, Rainer Hoffmann

MIS QUARTERLY EXECUTIVE(2024)

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摘要
The increasing importance of data, propelled by advanced AI capabilities, offers opportunities to increase profitability and sustainability. But many organizations face challenges in harnessing data's true value. We describe how a German utility company addressed this challenge by establishing a data culture. The transition involved three interlinked transformations: enabling the workforce, improving the data lifecycle, and employee -centered data management. The recommendations derived from this case will enable business leaders in industrial organizations to navigate future data, knowledge and AI -related challenges.1,2
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