Successive POI Recommendation via Brain-Inspired Spatiotemporal Aware Representation

Existing approaches usually perform spatiotemporal representation in the spatial and temporal dimensions, respectively, which isolates the spatial and temporal natures of the target and leads to sub-optimal embeddings. Neuroscience research has shown that the mammalian brain entorhinal-hippocampal system provides efficient graph representations for general knowledge. Moreover, entorhinal grid cells present concise spatial representations, while hippocampal place cells represent perception conjunctions effectively. Thus, the entorhinal-hippocampal system provides a novel angle for spatiotemporal representation, which inspires us to propose the SpatioTemporal aware Embedding framework (STE) and apply it to POIs (STEP). STEP considers two types of POI-specific representations: sequential representation and spatiotemporal conjunctive representation, learned using sparse unlabeled data based on the proposed graph-building policies. Notably, STEP jointly represents the spatiotemporal natures of POIs using both observations and contextual information from integrated spatiotemporal dimensions by constructing a spatiotemporal context graph. Furthermore, we introduce a successive POI recommendation method using STEP, which achieves state-of-the-art performance on two benchmarks. In addition, we demonstrate the excellent performance of the STE representation approach in other spatiotemporal representation-centered tasks through a case study of the traffic flow prediction problem. Therefore, this work provides a novel solution to spatiotemporal representation and paves a new way for spatiotemporal modeling-related tasks.