A Case Study on the Organizational Entrepreneurship Behavioral Barriers at Two Health Insurance Organizations

Introduction: Undoubted present age organizations are in-face with evolutions and widespread national, local and international threats. So guaranty and life running and organizational survival are needed solutions that related so much to invention, innovator creation of products or services and modern methods. So present age organizations had special notice to job-making because it plays a basic role in organizational competition situation. Following research will show the job-making behavior barriers in health insurance system and comparative studies in both governmental and private insurances organizations. Method: This study is a survey that searched in two Parsian Insurance Organization and Social Security Insurance Organization and it's done by quesstionair that has been confirmed by 94% of Cronbach Alpha and justifiability has been confirmed by 96%. The society of this study has 470 persons in governmental part and 466 persons in private part. Data analysis has done by SPSS software and used of binominal analysis, statistical test, Friedman's test and factor analysis. The studied behavior barriers are inclusive of managers’ characteristic traits and personal characteristic traits, organizational paradox and tensions, organizational culture and leader method. Results: According to the binominals test, results shown that possibilities of the Social Security Insurance Organization are 79% for organizational culture, 76% for managers’ characteristic traits and 75% for personnel characteristic traits with assumption of being similar factors and possibilities of Parsian Insurance Organization are 64% for organizational culture, 68% for managers’ characteristic traits and 71% for personnel’s characteristic traits with same assumption. According to the gain ranks, organizational culture has highest ranking with rank of 4.48, managers’ characteristic traits with rank of 3.99 and personnel’s characteristic traits with rank of 3.44 have next rankings in Health Insurance Part of Social Security Insurance Organization And managers’ characteristic traits with rank of 4.01 has highest ranking, personnel’s characteristic traits with rank of 3.3 and organizational culture with rank of 3.27 have next rankings in Parsian Insurance Organization. Conclusion: Organizational culture, managers’ characteristic traits and then personnel’s characteristic traits regularity are effective in governmental organizations, managers’ characteristic traits, personnel’s characteristic traits and organizational culture regularity are effective on behavior barriers in private organizations. Keywords: Entrepreneurship; Organizational Culture; Insurance Carriers