Coordination and Flexibility in the Management of Software Development Processes for Start-Up Companies

The processes of digitalization in the cloud and the provision of services from Start-up Companies not only implies changes within their internal software development, but also involves making profound changes in the way of applying new strategies and managing the service offered to companies distributed in different continents, shortening distances through the development of quality software. On the other hand, strategies are affected by external conditions such as the influence of changing decision-making, market trends and changing competitive advantages, as well as social attitudes that are linked to the confidence of users in digital and the adoption of technology in their environment. These particularities associated with the management of software development processes for startups, requires special attention, therefore, this study focuses on the analysis of artifacts, coordination capabilities, flexibility and its importance in software development. From this analysis, it is proposed a model that will facilitate the linkage and integration in software development with an approach that includes the most relevant aspects and characteristics in the implementation of coordination and flexibility capabilities in Start-ups companies, offering them benefits in the delivery of software products and services.