Six Sigma and market performance in Jordanian hospitals

This study provides a broad review of the evolution of the Six Sigma dimensions as a strategic vision and an effective methodology for improving quality and reducing defect in the growing interest of its application to the industrial and service fields. This study seeks to determine the effect of the Six Sigma elements (strategic vision, DMAIC cycle, patient (customer) orientation and hospital commitment to employees) on two criterions for market performance (competitiveness and hospital reputation) in Jordanian hospitals. The effect of the mediator variable (acceptance of failure) in hospitals on the relationship between the Six Sigma and competitiveness is also investigated. The results confirm there is a positive impact of the three dimensions of the Six Sigma on the competitiveness and reputation of the company. The DMAIC cycle however, does not seem to have a significant effect. As well, acceptance of failure as a mediator variable does not show any significant impact on the relationship between Six Sigma and competitiveness.