Intelligent Consumer Flow and Experience Analysis System Based on Cognitive Intelligence: Smart Eye System

Journal of Physics Conference Series(2018)

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摘要
With the saturation of the market and the competition in e-commerce, the focus of the offline new retail has gradually shifted from commodities to consumers. Although there have been some developments in the offline retail industry in terms of consumer analysis in recent years, such as consumer flow statistics based on the non-visual sensors and consumer experience based on the questionnaire, it is still difficult to meet the growing demand due to the limitations of traditional technologies. To deal with the problem, Smart Eye System (SES) is proposed to analyze the characteristics and evaluate the experience of consumers by Cognitive Intelligence (CI). As a new attempt, face recognition, emotion recognition and ambient information are combined to provide more detailed and accurate analysis of consumers, including the statistics, characteristics and experience of consumer flow. As the first batch of products that combine CI with commercial applications, SES brings not only more accurate analysis and broader perspectives to the offline retail industry, but also a frontier experiment that commercializes CI.
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