Mediation, Moderation And Conditional Process Analysis

REVISTA BRASILEIRA DE MARKETING(2014)

引用 69|浏览4
暂无评分
摘要
This paper discusses the main aspects of simple mediation and moderation, as well as the conditional process analysis applied for more complex models, such as mediated moderation and moderated mediation. The recent changes on the way these analysis have been conducted highlights the need to discuss them in order to increase their application in studies conducted in Brazil. The authors provide a discussion about the analysis techniques and the recommendations for the procedures conducted these days. They also present the direct, indirect and total effects and how to read them. Finally, the conditional process analysis, applied for moderated mediation and mediated moderation analysis procedures, is discussed.
更多
查看译文
关键词
Mediation, Moderation, Mediated Moderation, Moderated Mediation, Conditional Process
AI 理解论文
溯源树
样例
生成溯源树,研究论文发展脉络
Chat Paper
正在生成论文摘要