The moral pop-out effect: enhanced perceptual awareness of morally relevant stimuli
Cognition, Volume 132, Issue 1, 2014, Pages 22-29.
People perceive religious and moral iconography in ambiguous objects, ranging from grilled cheese to bird feces. In the current research, we examined whether moral concerns can shape awareness of perceptually ambiguous stimuli. In three experiments, we presented masked moral and non-moral words around the threshold for conscious awareness...More
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