基本信息
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个人简介
I am currently a Research Scientist at Google. My interests are in thinking beyond clicks -- Developing a rigorous, multi-scale approach to understanding the web user, by combining the benefits of eye-tracking, cursor-tracking and click log analyses. Potential applications of my work include fast and scalable evaluation of design, content and ad effectiveness, beyond existing click-based solutions. My work leverages techniques from Computer Science, Neuroscience, and Cognitive Psychology.
Before joining Google, I spent two fascinating years at Yahoo! Research in the MicroEconomics and Social Systems group headed by Preston McAfee. In particular, I was a member of the Internet Experience Group headed by Elizabeth Churchill, where I was introduced to Human Computer Interaction. Apart from the fun of learning how things work in the web industry, I had the good fortune of interacting and collaborating with very smart and humble Computer Scientists and Economists.
Before joining Google, I spent two fascinating years at Yahoo! Research in the MicroEconomics and Social Systems group headed by Preston McAfee. In particular, I was a member of the Internet Experience Group headed by Elizabeth Churchill, where I was introduced to Human Computer Interaction. Apart from the fun of learning how things work in the web industry, I had the good fortune of interacting and collaborating with very smart and humble Computer Scientists and Economists.
研究兴趣
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